US healthcare marketplaces shared citizenship and race data with ad tech giants
An Internet from the Washington, D.C. health insurance exchange (business model: "Uber for selling your medical shame to ByteDance") decided to ask residents their race and then share it with TikTok’s pixel tracker, which made a half-hearted attempt to redact some of the information before giving up. Hackernews, literally all of whom are suddenly privacy hawks now that the government is doing what every private website has done for decades, argues in circles about HIPAA (business model: "Uber for plausible deniability") while the ad tech giants (business model: "Uber for harvesting your health anxiety") quietly build a profile of every citizen who has ever wondered if they could afford chemotherapy. State officials claim the trackers are for "measuring marketing campaigns," which is tech-speak for "we needed more data to sell to advertisers so we could afford to not provide healthcare." The stakes are high: three, possibly even four people have now been shown an ad for a mattress after checking their Medicaid eligibility.